Toronto International Film Festival
TIFF was once centred on the Yorkville neighbourhood, but the Toronto Entertainment District later gained a greater level of prominence. TIFF is known for the celebrity buzz it brings to the area with international media setting up near its restaurants and stores for photos and interviews with the stars. In 2010, TIFF opened its permanent headquarters, TIFF Bell Lightbox, a year-round home for the appreciation of film in the heart of downtown Toronto.
TIFF has grown, steadily adding initiatives throughout the years. TIFF Cinematheque (formerly Cinematheque Ontario) and the Film Reference Library (FRL) opened in 1990. The TIFF Kids International Film Festival (formerly Sprockets) launched in 1998. Film Circuit began exhibiting independent and Canadian films in under-serviced cities across Canada in 1994.
Key dates  of the TIFF come in late August (Official Film Schedule release) and early September (tickets go on sale first to the Patron Circle Members, TIFF Members, TIFF Insiders, and only then to the public).